Web Copywriting: How Different Is It?
Monday, den 21. July 2008Is web copywriting any different than traditional copywriting? Yes, in a word, it is.
When you write traditional sales copy you are writing to close the sale and that is not different. Closing the sale online is every bit as important as closing the sale in print. And the principles involved in writing copy to sell […]
Web Content Writing | 0 Kommentar »
Effective Web Content Writing Tips
Wednesday, den 9. July 2008Are you getting ready to update the content on your website? It’s important to keep in mind that web content writing is its own unique skill. It is, of course, important to follow the standard rules for language usage, sentence structure, and proper grammar. However, to write effective web content, it’s important to follow basics […]
Web Content Writing | 0 Kommentar »
3 Tips for Effective Web Content Writing
Monday, den 23. June 2008Looking to update the copy on your website? Writing for the web follows many of the same principles of writing for print, but it’s also unique in several ways. Make sure to follow these three tips for effective web content writing so your site appeals to both human readers and search engine spiders.
1. Include […]
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3 Tips for Effective Web Content Writing
Saturday, den 14. June 2008If you want people to stay on your website for a while after they find it via a search, link, pay per click advertisement, or other method, it’s important that you pay attention to the quality of web content writing they’ll find on your web site. Search engine optimization can help attract visitors to your […]
Web Content Writing | 1 Kommentar »
Web Content Writing: Keeping Up the Momentum
Wednesday, den 16. April 2008It can be tough to keep up with web content writing when it needs to be done on a frequent basis. Even if you don´t have a blog, you know that updated content draws search engine attention and that makes it more appealing to keep fresh web content up.
However, writing on a daily basis can […]
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Outsourcing Web Content Writing: Finding a Good Writer
Sunday, den 6. April 2008You´d be surprised at how many businesses outsource their web content writing to freelancers. In fact, a huge percentage of websites are actually ghostwritten. This is a great solution if you find yourself stuck for words or just have better things to do than write.
Freelance writers can usually make a website look and sound great, […]
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Web Content Writing: Picking the Right Keywords
Friday, den 4. April 2008How do you know what keywords are just right for your website? With website content writing, you´ll need to know exactly what keyword or phrase you should be optimizing for and it is extremely important that you choose the right keywords. After all, it does you no good to sit at #1 on Google for […]
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Copywriters Are Salesmen With Words
Saturday, den 22. March 2008When it comes to copywriting, what counts is closing the sale. Does your copywriter write words that sell? If not then it may be time to find another copywriter.
Just like you wouldn’t accept a sales team that couldn’t close sales, you should accept a copywriting team that doesn’t close sales. In the movie Glengarry Glen […]
Web Content Writing, copywriting | 0 Kommentar »
SEO Copywriting - Is It Any Different?
Monday, den 17. March 2008Writing content for a website is a bit different than writing content for a brochure, a newsletter, or another marketing medium. Quite simply, it requires a different type of thinking.
Traditional copywriters really only had think linearly. That is, they took a concept, thought about who the message should be targeted to, and wrote the content […]
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Copywriting Is A Reflection Of You And Your Business
Saturday, den 8. March 2008Online copywriting and off line copywriting have much in common. You are selling your business. The idea is to make your business shine through the words on the page - or the web site or e-book or newsletter. Whatever the medium, copywriting is the juice that makes it happen.
I understand the value of a good […]
Content Development, Web Content Writing | 0 Kommentar »